Introduction: As someone who has spent nearly half a century immersed in the study of Chinese language and culture, I have witnessed the vibrant, profound, and omnipresent transformations within Chinese society. These changes often manifest in diverse forms, evolving into unique Chinese symbols that researchers passionately explore. This dynamic landscape provides a rich tapestry for scholarly inquiry, particularly in the realm of cross-cultural narratives. In this section, we dive into how media and aesthetics craft and spread cross-cultural stories. We look at visual and written narratives, digital dissemination, and community aesthetics in global communication.